Social Media Revival & Big Dreams: The Countdown to Launch.

SERVE UNFILTERED!

Welcome to Shop Serve Unfiltered!

Where my sister and I spill the tea (and occasionally spill our coffee) on the behind-the-scenes chaos of building this brand. Spoiler alert: it’s messy, it’s wild, and yes, we’re still having fun.

This week? Oh boy, where do we start? We decided it’s time to dust off our social media profiles and get back in action before our finally finally launch (dramatic pause, because it’s been a LONG time coming). We’re ready to overshare our vision, our journey, and a lot about us. Don’t roll your eyes yet—we promise we’re fun. 

This week? Oh boy, where do we start? We decided it’s time to dust off our social media profiles and get back in action before our finally finally launch (dramatic pause, because it’s been a LONG time coming). We’re ready to overshare our vision, our journey, and a lot about us. Don’t roll your eyes yet—we promise we’re fun. 

In the spirit of getting grounded (and fed), we celebrated Gurpurab at the Gurudwara. The peace, the energy, and let’s be honest, the langar, reminded us of how far we’ve come and the blessings that keep us going. It’s like a soul detox, but better.

This week was one of the most hectic as the Fall Collection is in its final stage, fine-tuning all the details and finishing touches. What makes a garment truly apart is its finesse, and at Serve, we are laser-focused on giving you the best of the best. Quality and perfection—always.

Oh, and major news alert: we’re revamping our website! Think cool new features, sleek updates, and basically a digital glow-up that’s going to blow your socks off (or at least make browsing easier). Stay tuned because it’s going to be worth the wait.

So, that’s the tea this week—roots, revamps, and a whole lot of vibes. Stick with us; we promise to keep it chaotic, real, and maybe even a little entertaining.

With love, Kanwaleen